Introduction
In August of 2012, Apple became the single most valuable company in history1. Companies like Apple become successful by capitalizing on being the first to their market with new technologies. But it wasn’t just a single innovation that solidified their place in the smartphone market. It was putting out generations of best-in-class products and cultivating brand loyalty from day 1.
The software industry of today is no different, those who are able to deliver innovative market-defining products during the initial and growth stages of their market and who can innovate over time capture the most market share and end up being the most successful. But many vendors struggle to deliver such capabilities. Extraneous customer requests, even simple ones, around custom reporting and BI needs can suck up developers’ time and energy, causing delays in new releases and creating an overall worse customer experience. In this blog, we’ll discuss how JReport can help get you to market quicker, differentiate yourself from your competitors, and help cultivate brand loyalty by saving your development teams’ time while allowing them to focus their energy on developing the capabilities your customers care most about.
Improving Your Speed-to-Market with JReport
“The total development time to simply code our own reporting solution would have been a year, without even getting close to the robust functionality JReport delivers. The cost of releasing our new product was half of what it would have been without JReport.” – Jack Put, Delivery Manager, Evologics
Today many product and development teams face the question, “should we build or buy our application’s analytics?” Facing the prospect of developing your own analytics can be daunting. Many organizations don’t have the BI development expertise required and launching an analytics project from scratch can take months and sometimes years of planning, developing, and implementing before your users see even basic analytics functionality. And all the time spent gathering the necessary technical expertise and actually developing something takes time, capital, and energy away from developing and improving your application’s core features. One of the main benefits of embedding a 3rd party analytics solution, like JReport, in your application is that you can deploy rapidly and can reduce the initial development burden your development team has while providing best in class analytics to your users fast.
The Long-Term Benefits of Embedding
An added benefit of embedding, when compared to building yourself, is the fact that you are future-proofing your analytics capabilities. Instead of having to update and enhance your analytics with a homegrown solution, or even worse falling behind in your feature set and having to waste many development cycles to catch up, you can instead rely on a partner who specializes in analytics to help keep your analytics up with your users’ needs. By spending less time updating and maintaining your BI capabilities long-term your development team has that much more time to focus on the core capabilities and value proposition of your product helping to expand brand loyalty. Learn more about the benefits of Embedded Analytics.
Differentiation Accelerates Velocity in Evolving Markets
“JReport has enabled us to win a lot of new customers. The embedded analytics solution provides us with a new way to market ourselves and forms the basis for having a more strategic relationship with our clients.” – Kenneth Lew, CEO, The Innovation Network
In many developing and maturing markets, having a full suite of embedded analytics tools can be a great differentiator when compared to many enterprise business application’s basic reporting functionalities. And utilizing embedded analytics is the fastest way to empower users with the features of a full analytics suite. When you couple a differentiator that is ready to go to market quickly, with the long-term time and energy savings you gain by future-proofing an important capability of your application you gain a solid competitive advantage over your competitors. And particularly in fast-evolving markets, a competitive advantage is essential if you want to accelerate the velocity of your business to capture the greatest chunk of market share possible.
Key Takeaways
- Companies who are able to deliver best-in-class products quickly to developing markets are often capable of capturing a majority of the market share over the course of a market’s lifecycle.
- With embedded analytics you can deliver future-proofed enterprise analytics in your application quickly, meaning you can get to market quicker and focus on your application’s core capabilities.
- Delivering enterprise analytics can be a huge differentiator in competitive markets, allowing you to take your product to the next level.
- https://www.forbes.com/sites/benzingainsights/2012/08/21/apple-now-most-valuable-company-in-history/#46522120bf67
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